EXPOSURE Insights Methodology

This page provides a detailed description of the methodology implemented to construct
our Exposure insights.

Demographics

30% Black, Afro-Caribbean, or African American

30% Latino or Hispanic American

13% South Asian or Indian American

11% East Asian or Asian American

6% Non-Hispanic White or Euro-American

62% of Respondents identify as female
37% of Respondents identify as male

68% are Federal Pell Grant recipients

75% are First-gen college students

78% New York-based students

20% are CUNY students

Frequently Asked Questions

What other candidate variables were tested to see if they indicated successful job search outcomes as significantly as Exposure?

  • Internship experience

  • Industry of interest

  • Self-confidence in interest

  • Strength of reasoning for interest

  • Financial responsibility

  • Major

  • GPA

  • Presence of resume review

What analytic methodology was used to generate these insights?

The data used to generate these insights was collected with Basta’s Career Readiness Diagnostic between July 2020 and December 2021 from 2,691 individuals. The data was extracted, cleaned, and analyzed using R Software with R Studio as our chosen IDE. Industry-standard analytic packages like Dplyr were used to structure the data and leverage pre-built functions to compute odds ratios between variables and output descriptive statistics. Insights that were publicly released are statistically significant and have an effect size to warrant inclusion.

Glossary

  • A strong match between a job’s responsibilities and requirements, and a job seeker’s preferences and qualifications. A job seeker with strong Alignment can describe how their personality traits, strengths, experiences, and skills connect to some jobs and not others. This is the second of four Milestones.

  • Having enough knowledge and exposure of different career fields to confidently interesting jobs. A job seeker with strong Clarity can identify a field of interest and provide strong reasoning for their interest. This is the first of four Milestones.

  • What motivates an individual to work. They describe what provides a job seeker fulfillment at work and in their future career. Drivers are important to inform a job search to ensure long-term retention and job satisfaction.

  • An informed understanding of what that industry does and what its jobs entail. A job seeker with high Exposure is able to describe some responsibilities and requirements of an entry level role in multiple industries.

  • Not only receiving first round interviews at a consistent rate, but also receiving callbacks to progress forward consistently. This is the last of four Milestones.

  • The actual work of any job search. This includes submitting applications, developing resumes and cover letters, and leveraging a network to find more opportunities. This is the third of four Milestones.

  • A web of supportive relationships or connections that help a job seeker achieve their career goals. This includes professional networks, career connections, community members, and more.