Over the last decade, Basta has built one of the richest datasets of first-generation career journeys in the country with more than 8 million data points. Founder & CEO Sheila Sarem reflects on our evolution into a tech nonprofit, scaling to support 80,000+ students on the Seekr platform, and why embedding into regional ecosystems is our next chapter of impact.

Career success starts on day one of campus. Explore Basta’s year-by-year framework designed to help institutions track student progress, identify career misalignment early, and provide timely support to end underemployment for graduates.

Basta is officially in Philadelphia! CEO Sheila Sarem joins 'Insight' to discuss the power of presence, Basta’s expansion into a new market, and how we're leveraging human-centered AI to help first-generation students launch strong careers.