In 2020, Basta launched Seekr, our career navigation tool; which already has close to 12,000 users. Through Seekr and our programs, we’ve collected nearly 200 million data points, giving us deep insight into the challenges faced by first-gen college students.the results of our Seekr assessment have been game-changing, providing young people with a tangible way to take next steps in their career search.
BY integrating AI into seeker, large-scale personalized career navigation is now possible.

Introducing The most actionable data set on career-seeking behaviors designed specifically for first-generation
college students
Tap into over 1.5 million Seekr data points from 12,000 students (and counting!), all revealing novel insights on what it takes for students to land a great first job after college. Students and organizations can use trends from Basta Insights to understand what it takes — and how to get there — for a successful career start.